The Grassroots Revival of Emilio Pucci

The Grassroots Revival of Emilio Pucci

“Dopamine dressing” has been anointed one of 2022’s most important fashion trends. It’s meant to encapsulate the idea of choosing clothes that encourage joy by way of bright colors, bold prints and touch-me textures. This is Emilio Pucci’s moment.

The Italian brand’s cheery ready-to-wear, centered