Coachella Event Organizer Sues Ghanaian Music Festival “Afrochella” Over Trademark Infringement

The Coachella Valley Music and Arts Festival and its organizer Goldenvoice are suing a Ghanaian music festival named Afrochella for alleged trademark infringement, according to court documents obtained by Pitchfork. Coachella Festival, Event Organizers Sue African “Afrochella” Festival Over Name In a lawsuit filed in a California federal court on Wednesday, Coachella and Goldenvoice claimed that Afrochella is: “Intentionally trading on the goodwill of [Coachella and Goldenvoice’s] well-known COACHELLA and CHELLA festivals and trademarks by actively promoting music events in the United States and in Ghana using the confusingly similar mark ‘AFROCHELLA’ and by fraudulently attempting to register Plaintiffs’ actual… Read Full Article