Peacock Names Shannon Buck Executive Vice President of Publicity

Shannon Buck has been named executive vice president of publicity of Peacock, where she will oversee publicity, events and activations for Peacock original and exclusive content. Her hiring comes after the December promotions of NBCUniversal communication executives Chip Sullivan and Allison Rawlings, which was intended to help “bring the Television & Streaming portfolio closer together.” In the role, Buck will lead teams driving campaign strategies and tactics while also supporting the partnership on shared content across NBCUniversal. She will report to chief marketing officer Shannon Willett and function as part of the broader entertainment communications team led by Sullivan. Buck… Read Full Article