So, What Do Fashion Publicists Actually Do For Work?

The public relations industry always has its eyes peeled to represent the next “it” thing but there’s something so secretive about the faces behind the celebrity – or, if you’re in fashion, the brand. Samantha Jones and Kelly “cut-throat” Cutrone are arguably pop culture’s most known (and heavily glamorized) examples of what being a publicist entails. But there’s a lot of mystery surrounding the profession. It does makes you wonder: Wait, what do publicists actually do? While in fashion, the job isn’t necessarily as intense as Olivia Pope’s seemed, there’s still that urgency to attend to your clients’ most pressing… Read Full Article