Fashion
LVMH Takes Minority Stake in Aimé Leon Dore—Here’s Everything You Need to Know About the NYC Brand

LVMH Takes Minority Stake in Aimé Leon Dore—Here’s Everything You Need to Know About the NYC Brand

French luxury conglomerate LVMH has just acquired a minority stake in the New York-based brand Aimé Leon Dore, through its investment arm, LVMH Luxury Ventures. With the backing of the global fashion group, the collegiate-inspired streetwear label will continue to expand under the groups’ guidance. The brand, founded in 2014 by Teddy Santis, has gained a large cult following, establishing a sector all its own within the streetwear space, collaborating with heritage brands—from New Balance to Clarks—and honing their signature new-nostalgic aesthetic. Existing under the LVMH umbrella will open up many markets for Aimé Leon, and expand their outreach—basically if… Read Full Article