Sadie Jean On “WYD Now?” & The Power Of The TikTok Duet

If you’ve been on TikTok, you may already be familiar with Sadie Jean. The 19-year-old Orange County native’s first-ever song “WYD Now?” has become a certified sensation on the app, thanks to the power of the open verse challenge — a TikTok format that invites other creators to duet with her during an instrumental opening on her song. Her song, a delicate and pulsing pop ballad about wanting to reconnect with an ex, gleams from her crystalline voice, a strong and silvery force that can’t help but grab your attention. And it did on TikTok: after putting out an open-verse… Read Full Article