We Review The New Rose Inc Softlight Concealer

I’m usually pretty immune to the hype that clouds celebrity beauty brands, but Rose Inc is one that piqued my interest early on. For starters, founder Rosie Huntington-Whiteley is one of the world’s most successful models (with a face to match). But she’s also incredibly savvy when it comes to skin. Admittedly breakout-prone and very across brands, products and innovation, she cemented her status early on with an editorial offering, curating interviews, videos and expert recommendations online before eventually announcing the launch of a clean ‘modern essentials’ product line a few months ago. Now available at Mecca, I decided to… Read Full Article