Bad Bunny Is the Star of Jacquemus’s New Spring Campaign

It’s no secret Bad Bunny has fully taken over the music world — his upcoming Último Tour Del Mundo tour, set to start this spring, sold out in a mere 24 hours and grossed a casual $84 million after all. But 2022 seems to hint at the fashion industry’s eager embrace of the Puerto Rican superstar as well. The reggaeton singer, born Benito Antonio Martínez Ocasio, is the face of the new spring campaign — dubbed “Le Splash” — for French fashion house, Jacquemus. In the new set of images, Bad Bunny models a number of looks from the brand’s… Read Full Article