Inside Balenciaga’s Unprecedented Fashion Show at the New York Stock Exchange

On Sunday, moments after Balenciaga staged the first-ever fashion show to take place at the New York Stock Exchange, three men wearing distinctly boxy, non-Balenciaga suits stood beneath a group of screens displaying fake numbers from real stock listings, grinning from ear to ear. According to the screens created as a backdrop for the runway show, everything was tanking. They’re tanking in real life, too, but the men were celebrating, high-fiving, as if they had just scored a lucrative trade on behalf of clients. “Everyone agrees this is great for the brand,” one NYSE director said to another. Even though… Read Full Article