Marc Jacobs Doesn’t Need Noise to Make a Statement

For years, Marc Jacobs had established himself as the showman of New York Fashion Week, staging elaborate runway shows where the sets are as intricate as the clothes. One season, there would be a post-apocalyptic beach; then, a big, pop-pink house; next, he might take you for a night at the theatre. And while that was great for drumming up excitement and fascination from the fashion community, those dramatic swings weren’t as useful for establishing a foothold in the retail market. Business at the brand was shaky — the week after Donald Trump was sworn into office in 2017, LVMH… Read Full Article