Meet Matthew Newman, The Hairstylist Behind the Latest Viral TikTok Blowout Tutorial

Last month, Matthew Newman—also known as @loveshair on TikTok to his 1.2 million followers—posted a hair blowdrying roadmap. “Do the bottom sections sleek, give the middle a twist and a bent, and on the top, everything goes straight up,” he said in the video. The genius of the video, and thus its mass appeal, was that it was quick and simple and made much more sense than so many much longer tutorials. It went viral on the app and now has over 15 million views and counting. But, this was far from being Matt’s first blowout tutorial. The New York… Read Full Article