Warner Bros. Discovery Intl President Gerhard Zeiler Sets Out Post-Merger Strategy, Commits to Local Content

Warner Bros. Discovery Intl President Gerhard Zeiler has set out the company’s post-merger strategy, re-iterating his belief in cinema as well as his commitment to “local stories,” despite the fact that HBO Max recently halted local original programming across a number of European territories, including in the Nordics, Central Europe, the Netherlands and Turkey. “If you want to be a global player, you have to have relevant local stories,” Zeiler said at the Royal Television Society’s (RTS) annual convention in London on Tuesday morning. “I mean don’t misunderstand me, the big kids will always be the Batmans, the Elvises, the… Read Full Article